Who are the most important people for driving growth? It's a big question, but it's one we looked to answer in this year's Growth CMO Report.
In this episode, we sit down with Morgan J Ingram to discuss the most interesting findings from the report about personnel that CMOs need to rely on to help meet their growth goals: within their teams, how they collaborate with other departments, and what opportunities they have to connect with customers.
Key talking points
- Team compositions and how they drive growth.
- The most important departments for collaboration and how to get the most out of it.
- The opportunities the right people can present in terms of growth and building valuable relationships with customers.
About the guest
Morgan J Ingram is the Founder and CEO of AMP, a strategic media company revolutionizing B2B GTM. With a decade of experience in content creation, Morgan is focused on leading the new era of narrative-led growth. Driven by the belief that the traditional methods of outbound sales and marketing are no longer effective, Morgan is spearheading a movement toward content-driven conversations that spark revenue. Creating a brand marketing narrative that stands out in a market saturated with similar products and features, is how companies will win.
Morgan will be at our CMO Summit New York 2024 on March 20th. Don't miss the opportunity to meet him and other marketing leaders to discuss the challenges and opportunities of modern marketing.
Join the conversation
What did you think about this episode? Let us know, contact hello@cmoalliance.io, speak to us on our socials, or get involved with the discussion on the CMO Alliance Community Slack channel.
Got something to say on one of our podcasts, or know someone who would be a great guest? Get in touch, contact contribute@cmoalliance.io
The Growth CMO Report 2024 is packed with more insights on the challenges, opportunities, and best practices on how top CMOs are tackling growth and revenue goals right now.
Download the report, and then join the discussion on the findings with a global network of marketing leaders on the CMO Alliance Community Slack channel.
