AI | CMO Alliance

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How AI is transforming enterprise workflows

I’m David Zeledon, a paid marketing manager with over five years in digital marketing, and right now, I’m more excited than ever about where AI is headed for enterprises....

Crafting data-driven narratives that resonate

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Data & Analytics

Crafting data-driven narratives that resonate

I’m Andy Weiss, CMO of Ceipal, a talent software company, and I’m thrilled to dive into the art of data-driven storytelling with you...

The State of AI in B2C Digital Marketing 2025 Report

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Reports

The State of AI in B2C Digital Marketing 2025 Report

Marketers aren't just still interested in AI – they're more excited than ever.Check out the report to see how things have changed over the last year (or not!) and how your perspective stacks up....

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Webinar

Go-to-Market with AI assistants

Go-to-Market with AI assistants | Tuesday, November 12 - 6pm GMT | Online...

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AI

AI for Marketing Leaders eBook

Discover how leading CMOs are pursuing the safe and effective implementation of AI in their marketing operations....

Balancing AI and human creativity in modern marketing

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AI

Balancing AI and human creativity in modern marketing

Explore how AI has improved marketing tasks and the key considerations for leveraging AI in modern marketing strategies....

How CMOs can keep up with AI innovations

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AI

How CMOs can keep up with AI innovations

Amanda Cole, CMO at Bloomreach, showcases the unique ways that CMOs can harness the power of AI in their strategies....

Learn how AI can give you back your time as a CMO

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AI

Learn how AI can give you back your time as a CMO

When we integrate AI into our workflows, CMOs can focus more on strategic initiatives that drive growth and innovation....

Google’s March core update: A guide for marketing leaders

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Organic Search

Google’s March core update: A guide for marketing leaders

On April 19, Google concluded its first core update of 2024 – 46 days after it began on March 5. The multifaceted rollout was...

Artificial Intelligence in marketing: Boosting efficiency and creativity

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AI

Artificial Intelligence in marketing: Boosting efficiency and creativity

As pioneers in the field of marketing, it’s our duty to remain vigilant, examine, explore, and integrate innovations into practice, reaping the benefits of AI as much as possible....

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Reports

The Growth CMO Report 2024

Are you ready for the biggest, most extensive, comprehensive report on CMO goals we’ve ever produced?...

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Personalization

Why creative personalization is the future of digital advertising

A fragmentation of advertising channels and commoditization of bidding tools has led to an emerging focus on Creative Ad Tech as the core component of future-forward marketing stacks....

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Branding

The power of empathetic leadership for a brand

In this article, I'll guide you on the journey of integrating empathy into your marketing practices....

The CMOs’ guide to using AI for marketing

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AI

The CMOs’ guide to using AI for marketing

Whatever the task at hand, AI is increasingly impacting the role of marketing leaders, how their teams work, and the marketing industry as a whole....

AI localization: how to speak your customers’ language

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AI

AI localization: how to speak your customers’ language

AI is having a big impact on how we speak to customers, whether it's chatbots or translations. Discover the applications for your business....

AI

AI is shaking up everyone's approach to marketing. Stay up to date on the latest insights from marketing leaders.