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Ionut Danifeld

Ionut worked in both agency and client-side roles across Europe, before moving to South-East Asia. As CMO of TRAPO Asia the brand has become the fastest-growing car accessories retailer in SE Asia.

Omnichannel marketing: How to create integrated campaigns

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Omnichannel marketing: How to create integrated campaigns

As a CMO, I often hear the term "360-degree marketing" or "omnichannel marketing" thrown around like a buzzword, but what does it really mean?...

The CMO Alliance is a collective of passionate Chief Marketing Officers all over the world. We launched in January 2021 and now we’re on a mission to support CMOs to do great things.